Smurfit Westrock · Earnings release · 8-K Exhibit 99

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Second Quarter Results

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Forward Looking Statements

The presentation includes certain “forward-looking statements” (including within the meaning of Section 27A of the Securities Act of 1933, as amended, and Section 21E of the Securities Exchange Act of 1934, as

amended) regarding, among other things, the plans, strategies, outcomes, outlooks, and prospects, both business and financial, of Smurfit Westrock, the expected benefits of the completed Combination including,

but not limited to, synergies as well as our scale, geographic reach and product portfolio, demand outlook, impact of announced closures, additional economic downtime, and any other statements regarding the

Company's future expectations, beliefs, plans, objectives, results of operations, financial condition and cash flows, or future events, outlook, or performance. Statements that are not historical facts, including

statements about the beliefs and expectations of the management of the Company, are forward-looking statements. Words such as “may”, “will”, “could”, “should”, “would”, “anticipate”, “intend”, “estimate”,

“project”, “plan”, “believe”, “expect”, “target”, “prospects”, “potential”, “commit”, “forecasts”, “aims”, “considered”, “likely” and variations of these words and similar future or conditional expressions are intended

to identify forward-looking statements but are not the exclusive means of identifying such statements. While the Company believes these expectations, assumptions, estimates and projections are reasonable, such

forward-looking statements are only predictions and involve known and unknown risks and uncertainties, many of which are beyond the control of the Company. By their nature, forward-looking statements involve

risk and uncertainty because they relate to events and depend upon future circumstances that may or may not occur. Actual results may differ materially from the current expectations of the Company depending

upon a number of factors affecting its business, including risks associated with the integration and performance of the Company following the Combination.

Important factors that could cause actual results to differ materially from plans, estimates or expectations include: changes in demand environment, our ability to deliver on our closure plan and associated efforts;

our future cash payments associated with these initiatives; potential future cost savings associated with such initiatives; the amount of charges and the timing of such charges or actions described herein; potential

future impairment charges; accuracy of assumptions associated with the charges; economic, competitive and market conditions generally, including macroeconomic uncertainty, customer inventory rebalancing, the

impact of inflation and increases in energy, raw materials, shipping, labor and capital equipment costs, T1geo-economic fragmentation and protectionism such as tariffs, trade wars or similar governmental actions

affecting the flows of goods, services or currency (including the implementation of tariffs by the US federal government and reciprocal tariffs and other protectionist or retaliatory measures governments in Europe,

Asia, and other countries have taken or may take in response; the impact of public health crises, such as pandemics and epidemics and any related company or governmental policies and actions to protect the

health and safety of individuals or governmental policies or actions to maintain the functioning of national or global economies and markets; reduced supply of raw materials, energy and transportation, including

from supply chain disruptions and labor shortages; developments related to pricing cycles and volumes; intense competition; the ability of the Company to successfully recover from a disaster or other business

continuity problem due to a hurricane, flood, earthquake, terrorist attack, war, pandemic, security breach, cyber-attack, power loss, telecommunications failure or other natural or man-made events, including the

ability to function remotely during long-term disruptions; the Company's ability to respond to changing customer preferences and to protect intellectual property; the amount and timing of the Company's capital

expenditures; risks related to international sales and operations; failures in the Company's quality control measures and systems resulting in faulty or contaminated products; cybersecurity risks, including threats to

the confidentiality, integrity and availability of data in the Company's systems; works stoppages and other labor disputes; the Company’s ability to establish and maintain effective internal controls over financial

reporting in accordance with the Sarbanes Oxley Act of 2002, as amended, and remediate any weaknesses in controls and processes; the Company's ability to retain or hire key personnel; risks related to

sustainability matters, including climate change and scarce resources, as well as the Company's ability to comply with changing environmental laws and regulations; the Company's ability to successfully implement

strategic transformation initiatives; results and impacts of acquisitions by the Company; the Company's significant levels of indebtedness; the impact of the Combination on the Company's credit ratings; the potential

impairment of assets and goodwill; the availability of sufficient cash to distribute dividends to the Company's shareholders in line with current expectations; the scope, costs, timing and impact of any restructuring of

operations and corporate and tax structure; evolving legal, regulatory and tax regimes; changes in economic, financial, political and regulatory conditions in Ireland, the United Kingdom, the United States and

elsewhere, and other factors that contribute to uncertainty and volatility, natural and man-made disasters, civil unrest, geopolitical uncertainty, and conditions that may result from legislative, regulatory, trade and

policy changes associated with the current or subsequent Irish, US or UK administrations; legal proceedings instituted against the Company; actions by third parties, including government agencies; the Company's

ability to promptly and effectively integrate Smurfit Kappa's and WestRock's businesses; the Company's ability to achieve the synergies and value creation contemplated by the Combination; the Company's ability to

meet expectations regarding the accounting and tax treatments of the Combination, including the risk that the Internal Revenue Service may assert that the Company should be treated as a US corporation or be

subject to certain unfavorable US federal income tax rules under Section 7874 of the Internal Revenue Code of 1986, as amended, as a result of the Combination; other factors such as future market conditions,

currency fluctuations, the behavior of other market participants, the actions of regulators and other factors such as changes in the political, social and regulatory framework in which the Company's group operates or

in economic or technological trends or conditions, and other risk factors included in the Company's filings with the Securities and Exchange Commission, including the Company’s Annual Report on Form 10-K for

the fiscal year ended December 31, 2024 . Neither the Company nor any of its associates or directors, officers or advisers provides any representation, assurance or guarantee that the occurrence of the events

expressed or implied in any such forward-looking statements will actually occur. You are cautioned not to place undue reliance on these forward-looking statements. Other than in accordance with its legal or

regulatory obligations (including under the UK Listing Rules, the Disclosure Guidance and Transparency Rules, the UK Market Abuse Regulation and other applicable regulations), the Company is under no

obligation, and the Company expressly disclaims any intention or obligation, to update or revise publicly any forward-looking statements, whether as a result of new information, future events or otherwise.

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Non-GAAP Financial Measures and Reconciliations

Smurfit Westrock plc (“Smurfit Westrock”) reports its financial results in accordance with accounting principles generally accepted in the United States ("GAAP"). However, management believes certain non-GAAP financial measures provide Smurfit Westrock’s Board of directors, investors, potential investors, securities analysts and others with additional meaningful financial information that should be considered

when assessing its ongoing performance. Smurfit Westrock management also uses these non-GAAP financial measures in making financial, operating and planning decisions, and in evaluating company

performance. Non-GAAP financial measures are not intended to be considered in isolation of or as a substitute for, or superior to, financial information prepared and presented in accordance with GAAP and

should be viewed in addition to, and not as an alternative for, the GAAP results. The non GAAP financial measures we present may differ from similarly captioned measures presented by other companies.

Smurfit Westrock uses the non-GAAP financial measures “Adjusted EBITDA”, “Adjusted EBITDA Margin” and “Adjusted Free Cash Flow”. We discuss below details of the non-GAAP financial measures

presented by us and provide reconciliations of these non-GAAP financial measures to the most directly comparable financial measures calculated in accordance with GAAP.

Definitions

Smurfit Westrock uses the non-GAAP financial measures “Adjusted EBITDA” and “Adjusted EBITDA Margin” to evaluate its overall performance. The composition of Adjusted EBITDA is not addressed or

prescribed by GAAP. Smurfit Westrock defines Adjusted EBITDA as net (loss) income before income tax expense, depreciation, depletion and amortization, interest expense, net, pension and other

postretirement non-service (income) expense, net, share based compensation expense, other (expense) income, net, amortization of fair value step up on inventory, transaction and integration-related

expenses associated with the Combination, impairment and restructuring costs and other specific items that management believes are not indicative of the ongoing operating results of the business.

Management believes Adjusted EBITDA and Adjusted EBITDA Margin measures provide Smurfit Westrock’s management, Board of directors, investors, potential investors, securities analysts and others with

useful information to evaluate Smurfit Westrock’s performance relative to other periods because it adjusts out non-recurring items that management believes are not indicative of the ongoing results of the

business. Adjusted EBITDA Margin is calculated as Adjusted EBITDA divided by Net Sales.

Smurfit Westrock uses the non-GAAP financial measure “Adjusted Free Cash Flow”. Smurfit Westrock defines Adjusted Free Cash Flow as net cash provided by operating activities as adjusted for capital

expenditures and to exclude certain costs not reflective of underlying ongoing operations. Management utilizes this measure in connection with managing Smurfit Westrock’s business and believes that

Adjusted Free Cash Flow is useful to investors as a liquidity measure because it measures the amount of cash generated that is available, after reinvesting in the business, to maintain a strong balance sheet,

pay dividends, repurchase stock, service debt and make investments for future growth. It should not be inferred that the entire free cash flow amount is available for discretionary expenditures. By adjusting for

certain items that are not indicative of Smurfit Westrock’s underlying operational performance, Smurfit Westrock believes that Adjusted Free Cash Flow also enables investors to perform meaningful

comparisons between past and present periods.

Paper | Packaging | Solutions T2Significant improvement within North America business EMEA & APAC continued outperformance Outstanding margin performance from LATAM business Fitch upgrade to BBB+ Continued optimization of our system

Delivering to guidance - strong

second quarter performance

Adjusted EBITDA* of $1,213 million

Adjusted EBITDA margin* of 15.3%

*Adjusted EBITDA and Adjusted EBITDA Margin are non-GAAP financial measures. See the Appendix for the

reconciliation of these measures to the most comparable GAAP measures.

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Smurfit Westrock Q2 | 2025 Results | Successful integration Identified and delivered significant synergy benefits Sharper operating and commercial focus Continued capital investment across all three regions Optimization of the paper and converting operations

Achievements in year one

Building a better business

Delivering a measurable improvement

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Smurfit Westrock Q2 | 2025 Results | Owner-operator model Customer-first mindset Simplification of structure Rigorous focus on cost take-out Continued development of synergy and margin

enhancement program

Our operating model

Our people, Our culture

Delivering a measurable improvement

Paper | Packaging | Solutions ~$1bn spend across the system, including; >$450 million of investment in the paper system to

increase efficiency, take out cost and improve the

sustainability profile of our mills >$450 million of investment in our packaging business,

equipping those facilities to deliver class leading quality

and service, capture growth and provide the most

innovative packaging solutions for our customers Quick win programs progressing

Investment and awards

Six months to June 39 awards globally for design, innovation and sustainability

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Financials

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Billion

Net Sales

Billion

Adjusted EBITDA*

Adjusted

EBITDA Margin*

*Adjusted EBITDA, Adjusted EBITDA Margin and Adjusted Free Cash Flow are non-GAAP financial measures. See the Appendix for the reconciliation of these measures to the most comparable GAAP measures.

Million

Adjusted

Free Cash Flow*

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Q2 Highlights

Smurfit Westrock

North America EMEA & APAC LATAM

Net Sales (aggregate) $4.8 billion $2.8 billion $0.5 billion

*Adjusted EBITDA and Adjusted EBITDA Margin are our GAAP measures of segment profitability because they are used by our chief operating decision maker to make decisions regarding allocation of resources and to assess

segment performance.

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Growth, integration and

sustainability focused

Progressive policy* is a

key component of

capital allocation

discussion

Last quarterly

per ordinary share

Strong investment grade credit

rating with a long-term target

of <2x net leverage ratio.

T4On July 2, Fitch upgraded our

long-term issuer rating to

BBB+ with stable outlook

Selective when other capital

allocation demands have

been satisfied

Capital expenditure

Dividend

Balance sheet

Other shareholder

returns

Capital

allocation

Disciplined approach –

returns based

Disciplined, value M+A accretive approach

Capital

allocation

*Subject to applicable law and

required Board approvals

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Paper | Packaging | Solutions T5$400 million contribution to Adjusted EBITDA*, full run

rate exiting 2025 We expect approximately $350 million will be captured

in Adjusted EBITDA* in 2025 - Approx. $180 million was

achieved in H1 2025 Operational and commercial improvement

opportunities at least equal to the stated synergy target

Synergies

Adjusted EBITDA* Guidance Q3 2025 – Approximately $1.3 billion FY 2025 – Between $5.0 billion and $5.2 billion

*Adjusted EBITDA is a non-GAAP financial measure. We have not reconciled Adjusted EBITDA outlook to the most comparable

GAAP outlook because it is not possible to do so without unreasonable efforts due to the uncertainty and potential variability of

reconciling items, which are dependent on future events and often outside of management's control and which could be significant.

Because such items cannot be reasonably predicted with the level of precision required, we are unable to provide an outlook for

the comparable GAAP measure (net income).

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Conclusion

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Conclusion Significant business improvement in year one post-merger

- plenty more to play for Significant opportunity across each region Building on strong foundations to be the go-to innovation

and sustainable packaging partner of choice Shareholder aligned team with a strong track record of

delivery

“

“

With our geographic reach,

unrivalled product portfolio and

most importantly our people,

we see extensive opportunities

across all our regions and I am

increasingly excited about the

performance and prospects of

the business

- Tony Smurfit

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Appendices

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EBITDA margin* Dividend**

Net leverage ratio* Return on capital employed*

5

0

1

2

3

0

*EBITDA margin, net leverage ratio and return on capital employed are historic reported non-GAAP IFRS performance measures, and are calculated in euro.

Graphs represent historical financial performance under legacy Smurfit Kappa Group. Prior performance is not necessarily indicative of future results.

** Dividend history represents legacy Smurfit Kappa Group dividends. Any future dividends are subject to market conditions and appropriate Board approvals.

%

%

€ cent

Proven track record of delivery • Applying the owner/operator, performance-led culture

• De-centralizing operations

• Visibility on detailed P&L and balance

sheet

– Applying a sharper commercial focus

– Streamlining operating costs and

reducing bureaucracy

• Expanding training and development

opportunities - internal training

supplemented with best-in-class external

contributors (e.g. INSEAD, Harvard)

• Application of disciplined capital allocation

and execution

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Cash interest ~$0.7 billion

Cash tax ~$0.6 billion

Effective tax rate ~26%

Capital expenditure $2.2 billion – $2.4 billion

*Adjusted EBITDA is a non-GAAP financial measure. We have not reconciled Adjusted EBITDA outlook to the most comparable GAAP outlook because it is not possible to do so without unreasonable efforts due to the uncertainty and potential variability of

reconciling items, which are dependent on future events and often outside of management's control and which could be significant. Because such items cannot be reasonably predicted with the level of precision required, we are unable to provide an

outlook for the comparable GAAP measure (net income).

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Reconciliations to most comparable GAAP measure

Set forth below is a reconciliation of the non-GAAP financial measures Adjusted EBITDA and Adjusted EBITDA Margin to Net (Loss) Income and Net (Loss) Income Margin, the most directly comparable

GAAP measures, for the periods indicated (in millions, except margins).

(1) T6Impairment and restructuring costs for the three months ended June 30, 2025 include impairment charges of $176 million, severance and other restructuring costs of $54 million

associated with previously announced closures and costs associated with other individually immaterial restructuring plans totaling $50 million (three months ended June 30, 2024:

$- million).

(2) Other adjustments for the three months ended June 30, 2025, include losses at closed facilities of $12 million (three months ended June 30, 2024: $- million).

Three months ended

Depreciation, depletion and amortization 613 160

Impairment and restructuring costs (1) 280 -

Transaction and integration-related expenses associated with the Combination 21 60

Pension and other postretirement non-service (income) expense, net (7) 29

Share-based compensation expense 36 16

Other expense (income), net 18 (5)

Other adjustments (2) 12 -

Net (Loss) Income Margin

(Net (Loss) Income/Net Sales) (0.3)% 4.4%

Adjusted EBITDA Margin

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Reconciliations to most comparable GAAP measure (continued)

Set forth below is a reconciliation of the non-GAAP financial measure Adjusted Free Cash Flow to Net cash provided by operating activities, the most directly comparable GAAP measure, for the period

indicated (in millions).

Three months ended

Net cash provided by operating activities $ 829 $ 340

Adjustments:

Transaction and integration costs 21 23

Restructuring costs 68 4

Tax on above items (9) (1)

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