Reddit · Earnings release

Reddit Announces Second Quarter 2025 Results

Daily Active Uniques (“DAUq”) increased 21% year-over-year to 110.4 million

Revenue grew 78% year-over-year to $500 million

Gross margin expanded year-over-year to 90.8%

Net income of $89 million, 18% of revenue. Diluted EPS of $0.45

Adjusted EBITDA1 of $167 million, 33% of revenue

Operating cash flow of $111 million. Fully diluted shares of 206.6 million, up 0.3% sequentially

SAN FRANCISCO, Calif. – July 31, 2025 – Reddit, Inc. (NYSE: RDDT) today announced financial results for the quarter ended June 30, 2025. Reddit’s complete financial results and management commentary can be found in its shareholder letter on Reddit’s Investor Relations website at https://investor.redditinc.com.

“Reddit is built for this moment. In a world where connection is increasingly rare, our communities show how valuable human conversation and knowledge really are,” said Steve Huffman, Reddit Co-Founder and CEO. “We’re focused on growing globally, scaling sustainably, and making Reddit the most trusted place on the internet.”

•Total revenue increased 78% year-over-year to $500 million, Ad revenue increased 84% year-over-year to $465 million, and Other revenue increased 24% year-over-year to $35 million

•Gross margin was 90.8%, an improvement of 130 basis points from the prior year

•Net income was $89 million, as compared to net loss of $(10) million in the prior year

•Adjusted EBITDA1 was $167 million, an improvement of $127 million from the prior year

•Operating cash flow was $111 million, an improvement of $83 million from the prior year

•Free Cash Flow1 was $111 million, an improvement of $84 million from the prior year

•Basic and diluted earnings per share (“EPS”) were $0.48 and $0.45, respectively

•Total fully diluted shares outstanding were 206.6 million as of June 30, 2025, up 0.3% from the prior quarter

1

Second Quarter 2025 Financial Highlights

Three months ended

(in millions, except percentages and per share amounts; unaudited)

% Change

Revenue

$

$

U.S.

$

$

International

$

$

GAAP gross margin

%

%

Net income (loss)

$

$

Net margin

%

%

Net income (loss) per share

Basic

$

$

Diluted

$

$

Adjusted EBITDA*

$

$

Adjusted EBITDA margin*

%

%

Net cash provided by (used in) operating activities

$

$

Free Cash Flow*

$

$

Cash, cash equivalents, and marketable securities

$

*The definitions of Adjusted EBITDA, Adjusted EBITDA margin, and Free Cash Flow can be found in the Use of Non-GAAP Financial Measures section of this release. A reconciliation of non-GAAP financial measures to the most directly comparable U.S. GAAP measure can be found on pages 10-11.

Financial Outlook

The guidance provided below is based on Reddit’s current estimates and is not a guarantee of future performance. This guidance is subject to significant risks and uncertainties that could cause actual results to differ materially, including the risk factors discussed in Reddit’s reports on file with the Securities and Exchange Commission (the “SEC”). Reddit undertakes no duty to update any forward-looking statements or estimates, except as required by applicable law.

As we look ahead, we will share our internal thoughts on revenue and Adjusted EBITDA for the third quarter.

In the third quarter of 2025, we estimate:

•G1Revenue in the range of $535 million to $545 million

•G2Adjusted EBITDA2 in the range of $185 million to $195 million

Earnings Conference Call Information and Community Update

Reddit will host a conference call to discuss the results for the second quarter of 2025 on Thursday, July 31, 2025, at 2:00 p.m. PT / 5:00 p.m. ET. A live webcast of the call can be accessed on Reddit’s Investor Relations website at https://investor.redditinc.com and investor relations subreddit, r/RDDT, at https://www.reddit.com/r/RDDT/. A replay of the webcast and transcript will be available on the same websites following the conclusion of the conference call.

2

Reddit will solicit questions from the community in the investor relations subreddit, r/RDDT, at https://www.reddit.com/r/RDDT/ on Thursday, July 31, 2025, after the market closes, and post responses following the earnings call at Reddit’s Investor Relations website at https://investor.redditinc.com and r/RDDT at https://www.reddit.com/r/RDDT/.

Reddit uses the investor relations page on its website https://investor.redditinc.com, as well as the subreddits r/RDDT and r/reddit, available at https://www.reddit.com/r/RDDT/ and https://www.reddit.com/r/reddit/, respectively, as means of disclosing material non-public information and for complying with its disclosure obligation under Regulation FD.

Notes

1 The definitions of Adjusted EBITDA, Adjusted EBITDA margin, and Free Cash Flow can be found in the Use of Non-GAAP Financial Measures section of this release. A reconciliation of non-GAAP financial measures to the most directly comparable U.S. GAAP measure can be found on pages 10-11.

2 We have not provided a reconciliation to the forward-looking U.S. GAAP equivalent measures for our non-GAAP guidance due to uncertainty regarding, and the potential variability of, reconciling items. Therefore, a reconciliation of these non-GAAP guidance measures to their corresponding U.S. GAAP guidance measures is not available without unreasonable effort.

About Reddit

Reddit is a community of communities. It’s built on shared interests, passion, and trust, and is home to the most open and authentic conversations on the internet. Every day, Reddit users submit, vote, and comment on the topics they care most about. With 100,000+ active communities and 110+ million daily active unique visitors, Reddit is one of the internet’s largest sources of information. For more information, visit www.redditinc.com.

Investor Relations

Jesse Rose

ir@reddit.com

Media Relations

Gina Antonini

press@reddit.com

3

Forward Looking Statements

This press release contains forward-looking statements within the meaning of the Securities Act of 1933, as amended, the Securities Exchange Act of 1934, as amended, and the Private Securities Litigation Reform Act of 1995. Forward-looking statements generally relate to future events or Reddit's future financial or operating performance. In some cases, you can identify forward-looking statements because they contain words such as "may," "will," "should," "expects," "plans," "anticipates," "going to," "could," "intends," "target," "projects," "contemplates," "believes," "estimates," "predicts," "potential" or "continue" or the negative of these words or other similar terms or expressions that concern Reddit's expectations, strategy, priorities, plans or intentions. Forward-looking statements in this release include, but are not limited to, statements regarding Reddit’s future financial and operating performance and GAAP and non-GAAP guidance.

Reddit's expectations and beliefs regarding these matters may not materialize, and actual results in future periods are subject to risks and uncertainties that could cause actual results to differ materially from those projected, including those more fully described under the caption “Risk Factors” and elsewhere in documents that Reddit files with the SEC from time to time, including Reddit’s Quarterly Report on Form 10-Q for the quarter ended June 30, 2025, which is being filed with the SEC at or around the date hereof. The forward-looking statements in this release are based on information available to Reddit as of the date hereof, and Reddit undertakes no obligation to update any forward-looking statements, except as required by law.

A Note About Metrics

We define a daily active unique (“DAUq”) as a user whom we can identify with a unique identifier who has visited a page on the Reddit website, www.reddit.com, or opened a Reddit application at least once during a 24-hour period. Average DAUq for a particular period is calculated by adding the number of DAUq on each day of that period and dividing that sum by the number of days in that period.

We define a weekly active unique (“WAUq”) as a user whom we can identify with a unique identifier who has visited a page on the Reddit website, www.reddit.com, or opened a Reddit application at least once during a trailing seven-day period. Average quarterly WAUq for a particular period is calculated by adding the number of WAUq on each day of that period and dividing that sum by the number of days in that period.

We define average revenue per unique (“ARPU”) as quarterly revenue in a given geography divided by the average DAUq in that geography. For the purposes of calculating ARPU, advertising revenue in a given geography is based on the geographic location in which advertising impressions are delivered, as this approximates revenue based on user activity, while other revenue in a given geography is based on the billing address of the customer.

Use of Non-GAAP Financial Measures

We use certain non-GAAP financial measures to supplement our consolidated financial statements, which are presented in accordance with U.S. GAAP, to evaluate our core operating performance. These non-GAAP financial measures include Adjusted EBITDA, Adjusted EBITDA margin, Free Cash Flow, and Free Cash Flow margin. We use these non-GAAP financial measures to facilitate reviews of our operational performance and as a basis for strategic planning. By excluding certain items that are non-recurring or not reflective of the performance of our normal course of business, we believe that these non-GAAP financial measures provide meaningful supplemental information regarding our performance. Accordingly, we believe these non-GAAP financial measures are useful to investors and others because they allow investors to supplement their understanding of our financial trends and evaluate our ongoing and future performance in the same manner as management.

However, there are a number of limitations related to the use of non-GAAP financial measures as they reflect the exercise of judgment by our management about which expenses are included or excluded in determining these non-GAAP measures. These non-GAAP measures should be considered in addition to, not as a substitute for or in isolation from, our financial results prepared in accordance with U.S. GAAP. Other companies, including companies in our industry, may

4

calculate these non-GAAP financial measures differently or not at all, which reduces their usefulness as comparative measures.

A reconciliation is provided below for each historical non-GAAP financial measure to the most directly comparable financial measure stated in accordance with U.S. GAAP. Reddit encourages investors to review the related U.S. GAAP financial measures and the reconciliation of these non-GAAP financial measures to their most directly comparable U.S. GAAP financial measures, and not to rely on any single financial measure to evaluate Reddit’s business. We have not provided a reconciliation to the forward-looking GAAP equivalent measures for our non-GAAP guidance due to uncertainty regarding, and the potential variability of, reconciling items. Therefore, a reconciliation of these non-GAAP guidance measures to their corresponding GAAP guidance measures is not available without unreasonable effort.

Adjusted EBITDA is defined as net income (loss) excluding interest (income) expense, net, income tax expense (benefit), depreciation and amortization, stock-based compensation expense and related taxes, other (income) expense, net, and certain other non-recurring or non-cash items impacting net income (loss) that we do not consider indicative of our ongoing business performance. Other (income) expense, net consists primarily of realized gains and losses on sales of marketable securities, foreign currency transaction gains and losses, and other income and expense that are not indicative of our core operating performance. Adjusted EBITDA margin is defined as Adjusted EBITDA divided by revenue. We consider the exclusion of certain non-recurring or non-cash items in calculating Adjusted EBITDA and Adjusted EBITDA margin to provide a useful measure for investors and others to evaluate our operating results in the same manner as management.

Free Cash Flow represents net cash provided by (used in) operating activities less purchases of property and equipment. Free Cash Flow margin is defined as Free Cash Flow divided by revenue. We believe that Free Cash Flow is useful to investors as a liquidity measure because it measures our ability to generate or use cash. Once our business needs and obligations are met, cash can be used to maintain a strong balance sheet and invest in future growth. Additionally, we believe that Free Cash Flow is an important measure since we use third-party infrastructure partners to host our services and therefore we do not incur significant capital expenditures to support revenue generating activities.

5

Reddit, Inc.

Key Operating Metrics by Geography

(in millions, except percentages and ARPU)

(unaudited)

Three months ended

Six months ended

% Change

% Change

Revenue: Global

$

$

%

$

$

%

Revenue: U.S.

$

$

%

$

$

%

Revenue: International

$

$

%

$

$

%

Three months ended

% Change

DAUq: Global

%

DAUq: U.S.

%

DAUq: International

%

Logged-in DAUq: Global

%

Logged-in DAUq: U.S.

%

Logged-in DAUq: International

%

Logged-out DAUq: Global

%

Logged-out DAUq: U.S.

9

%

Logged-out DAUq: International

%

WAUq: Global

%

WAUq: U.S.

8

%

WAUq: International

%

ARPU: Global

$

$

%

ARPU: U.S.

$

$

%

ARPU: International

$

$

%

6

Reddit, Inc.

Consolidated Balance Sheets

(in thousands)

(unaudited)

Assets

Current assets

Cash and cash equivalents

$

$

Marketable securities

Accounts receivable, net

Prepaid expenses and other current assets

Total current assets

Property and equipment, net

Operating lease right-of-use assets, net

Intangible assets, net

Goodwill

Other noncurrent assets

Total assets

$

$

Liabilities and stockholders’ equity (deficit)

Current liabilities

Accounts payable

$

$

Operating lease liabilities

Accrued expenses and other current liabilities

Total current liabilities

Operating lease liabilities, noncurrent

Other noncurrent liabilities

Total liabilities

Commitments and contingencies

Stockholders’ equity (deficit):

Preferred stock

—

—

Class A common stock

Class B common stock

5

5

Class C common stock

—

—

Additional paid-in capital

Accumulated other comprehensive income (loss)

Accumulated deficit

Total stockholders’ equity (deficit)

Total liabilities and stockholders’ equity (deficit)

$

$

7

Reddit, Inc.

Consolidated Statements of Operations

(in thousands, except share and per share amounts)

(unaudited)

Three months ended

Six months ended

Revenue

$

$

$

$

Costs and expenses:

Cost of revenue

Research and development

Sales and marketing

General and administrative

Total costs and expenses

Income (loss) from operations

Other income (expense), net

Income (loss) before income taxes

Income tax expense (benefit)

Net income (loss)

$

$

$

$

Net income (loss) per share attributable to Class A and Class B common stock

Basic

$

$

$

$

Diluted

$

$

$

$

Weighted-average shares used to compute net income (loss) per share attributable to common stockholders

Basic

Diluted

8

Reddit, Inc.

Consolidated Statements of Cash Flows

(in thousands)

(unaudited)

Three months ended

Six months ended

Cash flows from operating activities

Net income (loss)

$

$

$

$

Adjustments to reconcile net income (loss) to net cash provided by (used in) operating activities:

Depreciation and amortization

Non-cash operating lease cost

Amortization of premium (accretion of discount) on marketable securities, net

Stock-based compensation expense

Other adjustments

Changes in operating assets and liabilities:

Accounts receivable

Prepaid expenses and other assets

Operating lease right-of-use assets and liabilities

Accounts payable

Accrued expenses and other liabilities

Net cash provided by (used in) operating activities

$

$

$

$

Cash flows from investing activities

Purchases of property and equipment

Purchases of marketable securities

Maturities of marketable securities

Proceeds from sale of marketable securities

—

—

—

Other investing activities

Net cash provided by (used in) investing activities

$

$

$

$

Cash flows from financing activities

Proceeds from issuance of Class A common stock in initial public offering, net of underwriting discounts and commissions

—

—

—

Proceeds from exercise of employee stock options

Taxes paid related to net share settlement of restricted stock units

Payments of initial public offering costs

—

—

Other financing activities

—

—

—

Net cash provided by (used in) financing activities

$

$

$

$

Net increase (decrease) in cash, cash equivalents, and restricted cash

Cash, cash equivalents, and restricted cash at the beginning of the period

Cash, cash equivalents, and restricted cash at the end of the period

$

$

$

$

Cash and cash equivalents

Restricted cash

—

—

Total cash, cash equivalents, and restricted cash

$

$

$

$

9

Reddit, Inc.

Reconciliation of Adjusted EBITDA and Adjusted EBITDA Margin

(in thousands, except percentages)

(unaudited)

Three months ended

Six months ended

Net income (loss)

$

$

$

$

Add (deduct):

Interest (income) expense, net

Income tax expense (benefit)

Depreciation and amortization

Stock-based compensation expense and related taxes

Other (income) expense, net

Adjusted EBITDA

$

$

$

$

Net margin

%

%

%

%

Adjusted EBITDA margin

%

%

%

%

Reddit, Inc.

Reconciliation of Free Cash Flow and Free Cash Flow Margin

(in thousands, except percentages)

(unaudited)

Three months ended

Six months ended

Net cash provided by (used in) operating activities

$

$

$

$

Less:

Purchases of property and equipment

Free Cash Flow

$

$

$

$

Operating cash flow margin

%

%

%

%

Free Cash Flow margin

%

%

%

%