Amazon wins six-year Emmy streaming rights starting 2027
Amazon will reportedly pay $120 million in a six-year deal that moves the Emmys from broadcast TV to Prime Video, where non-subscribers can watch for free starting in 2027.
Palanor Wire · composed from 3 outlets · every claim links to its sources
What happened
Amazon Prime Video secured exclusive global streaming rights to the Emmy Awards under a six-year deal. 1 The deal begins with the 2027 ceremony in September. 13 The awards show will move from broadcast television to Prime Video. 23 Amazon reportedly paid $120 million for the deal. 3 Non-Prime subscribers will be able to watch the show for free on the platform. 23
Why it matters
The shift marks the Emmys' departure from traditional broadcast television. 3 Amazon's free streaming approach for a major awards event could pressure competitors to reconsider content access models. 23
What to watch
The 2027 ceremony in September 2027 will be the first Emmys broadcast on Prime Video. 1
Sources · 3
[1]Amazon (AMZN) Secures Six-Year Emmy Awards Streaming Deal Starting 2027
gurufocus.com · via Marketaux
[2]Amazon reportedly pays $120 million to stream the Emmys for free
The Verge
[3]Emmys will move from broadcast TV to Prime Video in 2027
TechCrunch
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